No matter how relevant your message is, the audience must be receptive. As the entertainment cosmos grows, so does the digital shrill. Most of us shut down our attention in self defense.
So what weapon has the broadest appeal to the widest audiences with the most universal language and the highest probability of penetrating the defense? Humor in all its forms will instantly disarm the audience, open up attention and change minds. For the actors, writers and crew, sketch production on a microbudget is an opportunity to learn how to relax and work at the same time, and ultimately focus on what’s important in life: comedy.
Thanks to people like Alan Alda, improvisational comedy is renewing the corporate and educational ecosystems as a foundation for work and communication.

Sketch Comedy Production: